Rebranding and Marketing Services for Educational and Healthcare Consulting Firm

Rebranding and Marketing Services Revolutionizes National Consulting Firm

This national consulting firm in the educational and healthcare space partnered with YourMarketer to transform its brand. Together, we tackled their marketing requirements, spanning a new website, captivating collateral, eye-catching conference booths, effective public relations, engaging social media content, compelling articles, seamless internal and external communications, reliable RFP support, and effective Google advertising.

Our objective was to seamlessly communicate the advantages of their services while emphasizing the impact of governmental regulation changes on their clients. Additionally, we provided valuable assistance with a client satisfaction survey and created an innovative program for client retention and expansion of services.

This case study was produced by Jennifer Farrington in her Marketing Consultant role at YourMarketer LLC. Images and tagline Copyright ©by YourMarketerLLC. Further reproduction prohibited. All rights reserved.

Elevating New Client Acquisition with Comprehensive Branding and Social Media Expertise

Revamping Success by Impacting Marketing for an Accounting Firm’s Client Acquisition

YourMarketer’s collaboration with a local accounting firm has resulted in an innovative approach to gaining new clients.

With our expertise in branding, we have developed a captivating new brand including a distinctive logo, compelling messaging, and a stunning website. Moreover, we take charge of managing all weekly social media posts, and actively engaging with potential clients to ensure effective client acquisition.

This case study was produced by Jennifer Farrington in her Marketing Consultant role at YourMarketer LLC. Images and tagline Copyright ©by YourMarketerLLC. Further reproduction prohibited. All rights reserved.

Accelerating Business Success for CPA Firms with Comprehensive Marketing Solutions

Accelerating Growth for Small and Midsized CPA Firms with Tailored Marketing Solutions

YourMarketer is proud to have partnered with an innovative online marketplace company, dedicated to empowering small and midsized CPA Firms. Our dynamic range of services enabled us to successfully launch this new venture.

Through strategic public relations, impactful social media campaigns, targeted Google advertising, in-depth research, personalized prospecting emails, and persuasive business development calls, we’ve propelled numerous firms to join this groundbreaking platform. Additionally, our engaging and informative branded how-to videos serve as a valuable resource for everyone involved.

To date we have several firms going through due diligence for mergers and acquisition.

CPAX GOOGLE READY FOR YOUR LIFE'S NEXT ADVENTURE 2

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CPAX GOOGLE READY FOR YOUR LIFE'S NEXT ADVENTURE

Jan2022 LI CPAX Animated New Year (1104 x 736 px)

This case study was produced by Jennifer Farrington in her Marketing Consultant role at YourMarketer LLC. Images and tagline Copyright ©by YourMarketerLLC. Further reproduction prohibited. All rights reserved.

Elevating National Tax Accounting Firm’s Marketing

Elevating Growth through Seamless Marketing Solutions

YourMarketer, a trusted partner, was brought on board to revolutionize the marketing efforts of a growing national tax accounting firm. Through a comprehensive rebranding approach, we revamped the logo and messaging and designed an impactful website aimed at generating new leads effortlessly.

Our dedicated team also takes charge of crafting captivating weekly social media posts, insightful monthly newsletters, compelling outreach emails, and conducting persuasive sales calls to facilitate seamless meeting arrangements.

This case study was produced by Jennifer Farrington in her Marketing Consultant role at YourMarketer LLC. Images and tagline Copyright ©by YourMarketerLLC. Further reproduction prohibited. All rights reserved.

Integrated Growth Marketing Campaign

Integrated Fast Growth Marketing Campaign

Fast Growth Requires Fast Answers

Fast-growing companies face specific challenges in the marketplace. As a firm, we decided to focus on the needs, challenges and strategies that fast-companies require to sustain their growth. We created a fully-integrated marketing campaign that included multiple touch-point activities with natural follow-up actions for our sales team to set meetings.

The campaign included: emails, a micro-website, topic polls, downloadable PDF flysheets, webcasts, a survey, videos, ads in INC Magazine, a premium mailer and follow up telemarketing.

This campaign focused on 200 companies, and resulted in 12 meetings with opportunities closing at $1.5 in revenue.

Quality Content Platform, Consistently Delivered

Defining the Firm as Thought Leaders in the Marketplace

The Mazars Ledger is the firm’s flagship content media publication, discussing current accounting, tax and consulting issues written by our professionals, and positions our firm as leading industry thought leaders.

The Ledger captures all service and industry articles, alerts, webcasts, podcasts, case studies, surveys and videos that were produced over an eight-week time-period into an attractive online and in a printed magazine format.

Issue: Inconsistent issuing of industry publications.

Solution: Create a content delivery system that captures all service and industry articles, alerts, case studies, webcasts, podcasts, surveys and videos for our clients and prospects for that period of time. A printed magazine bi-monthly captures it all in addition to an email newsletter that goes out to all contacts.

Result: An engaging high-quality content system and magazine that is consistently delivered to our market.

Our articles and publications are optimized for the web and pushed out using email and social media from the firm’s account and from employees that serve as brand ambassadors.

This increased traffic to the website by 1000% the first year, and continues to provide leads directly to the industries that are providing the content.